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商品編號： 9-403-120 出版日期： 2003/04/16 作者姓名： Casciaro, Tiziana;Darwall, Christina 商品類別： Other 商品規格： 21p 再版日期： 地域： United States 產業： Business consulting services 個案年度： 2002 - 2002
商品敘述：
In 2002, Hewlett-Packard and Cisco Systems strove to develop their long-standing partnership into a strategic alliance with increasing impact. Critical components of successful alliance implementation emerge from the analysis. Specifically, the case illuminates the links among alliance strategy, formal design of alliance structure and processes, and informal management of interpersonal dynamics where trust, perceptions, and emotions can both create and overcome formidable obstacles to effective interfirm relationships.
涵蓋領域：
Interpersonal skills;IT management;Organizational structure and design;Partnerships;Power and influence;Strategic alliances;Strategy execution
相關資料：
, (9-404-115), 14p, by Tiziana Casciaro
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